We’re finally out of February’s bitter trenches. It’s been a stressful four weeks of coronavirus panic and award show chatter and presidential debate. According to our data, people soundtracked their day-to-day accordingly. This month, Amazon’s CD & Vinyl best-sellers included Disney escapism, Christian worship, and nostalgic dad rock.

Artist - Album

Average Sales Rank

Days Ranked

BTS - Map Of The Soul: 7



James Taylor - American Standard



Eminem - Music To Be Murdered By



Frozen 2



Lauren Daigle - Look Up Child



Ozzy Osbourne - Ordinary Man



Huey Lewis and the News - Weather



Taylor Swift - Lover



Billie Eilish - Don't Smile At Me

19.96 24

Drive-By Truckers - The Unraveling

21.27 22

The mega-popular K-pop boy band BTS sits at the top of the list with their new album Map Of The Soul: 7, which ranked number one 29 days. BTS’s last album, 2018’s Love Yourself: Tear, averaged at number two the month it was released.

Next up is James Taylor’s American Standard, his 17th studio album which came out just last week. Eminem’s new album, Music To Be Murdered By, was ranked as the third best-selling album 27 times throughout February. The average ranking for his 2018 album, the critically maligned Kamikaze, is currently 74. 

And as if it wasn’t cold enough, the Frozen 2 soundtrack hit number 5 a total of 29 times. Unfortunately, we don’t have the data for how many of these buyers have children and how many are adults earnestly listening to Frozen 2 on vinyl.

Contemporary Christian singer Lauren Daigle ranked eighth best-selling album 29 times with Look Up Child. Ozzy Osbourne released a new album just last week, but Ordinary Man is already a hit. 

In the final four, we have Weather by Huey Lewis and the News, Taylor Swift’s new album Lover, Billie Eilish’s 2017 debut EP Don’t Smile At Me, and alt-country band Drive-By Truckers’ The Unraveling.

It’s worth mentioning the best-selling albums that weren’t as consistently ranked, like Eilish’s acclaimed 2019 debut studio album WHEN WE ALL FALL ASLEEP, WHERE DO WE GO?, which ranked fourth twice, and 2020 GRAMMY Nominees, for all the fair weather music listeners.

It’s also worth mentioning some new albums from February that didn’t get as much attention. Last week, indie singer-songwriter Soccer Mommy released her excellent sophomore LP Color Theory. Art-pop extraordinaire Grimes came out with her conceptual "climate change album" Miss Anthropocene (a little cringe-worthy, I know, but definitely worth a listen). The Slow Rush, the fourth album from Australian psych-pop project Tame Impala, did not disappoint. And last but not least, consider spending some time with the immersive electronica of Caribou's Suddenly and the Christine and the Queens' synthy La vita nuova EP.

About the Data:

Thinknum tracks companies using the information they post online - jobs, social and web traffic, product sales and app ratings - and creates data sets that measure factors like hiring, revenue and foot traffic. Data sets may not be fully comprehensive (they only account for what is available on the web), but they can be used to gauge performance factors like staffing and sales. 

Further Reading: 

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