Living rooms are the new gyms: How Peloton, Mirror, Echelon, and others compare People are buying Peloton and Bowflex products to get jacked when they emerge from quarantine. Danny Konstantinovic 5.28.20 4:10 PM Innovation
Fitness apps lose steam in quarantine People are trying to take a more holistic approach to wellness in the midst of the Coronavirus pandemic, and fitness apps might need to rethink their strategies. Julia Gray 4.8.20 3:00 PM Tech
Data shows Fitbit slimmed down before being digested by Google Fitbit is getting bought by Google - and before the deal, the fitness tech and app maker slims down. Jon Marino 11.1.19 4:48 PM Innovation
Fitbit wants a million more users, plans to get them by giving out free stuff FitBit inked a deal with the government of Singapore to give away trackers and entice users to pay for a premium subscription plan. Could this be their way to get a million more active users? Jared Russo 8.22.19 7:56 PM Tech
How Strava, MyFitnessPal, and other fitness tracker usage changes with the seasons Some people resolve to be more fit in the new year. Others just don't want to be outside. Here's the data as to when fitness trackers are used most. Joshua Fruhlinger 3.28.19 7:27 PM Innovation
Consumers are losing interest in fitness trackers Data shows downturns in fitness tracker usage and even cooling sales. Joshua Fruhlinger 4.26.18 2:50 PM People