Go viral or go home: "TikTok leggings" raise the stakes as athleisure brands battle it out Consumers’ desire for forgiving stretch fabric isn’t the only reason Aerie's leggings are selling out. It’s TikTok. Julia Gray 1.25.21 10:00 PM Innovation
These were the top 10 consumer trends of 2020 From bread baking to stock trading, this year's top consumer trends reveal how people kept busy during the pandemic. Julia Gray , Ivan De Luce , Danny Konstantinovic 12.21.20 3:07 PM Features
Americans started preparing for COVID Christmas in April, data shows Christmas decor started flying off the shelves with the start of the pandemic. Julia Gray 12.15.20 1:00 PM Innovation
Poop-testing startup founder who lied about her age in “30 under 30” profile charged with defrauding insurers, VCs Married uBiome co-CEOs Jessica Richman and Zachary Apte were hit with a 47-count indictment and a lawsuit by the SEC. Christie Smythe 3.19.21 6:37 PM Outcasts
2020 could be the biggest holiday shopping season ever High-income shoppers and optimistic millennials could lead to America’s biggest holiday spending season yet. Julia Gray 12.9.20 5:00 PM Innovation
Amazon is price gouging cleaning products for the second COVID wave Cleaning product companies are using the heightened demand as an opportunity for price gouging. Julia Gray 11.23.20 7:30 PM Markets
Here are Amazon's best-selling games and movies during the pandemic months Here are the best-selling entertainment products in the UK, US, and Australia for the first half of the year. Jared Russo 7.15.20 3:00 PM Innovation