Amazon is making a bit of a fuss this morning, announcing that this was the e-commerce giant's best holiday season yet. In a press release titled "Amazon Customers Made This Holiday Season Record-Breaking with More Items Ordered Worldwide Than Ever Before", the company said that customers not only bought more stuff than ever, but that they did so by purchasing Amazon own devices like the Echo Dot, Fire TV Stick 4K, and Echo.
While we don't have access to actual sales number, we do have access to sales ranks which reveal the products that sold beat within a given category. It turns out that Amazon was right: The Fire TV Stick 4K did indeed sell best. That is, it sold best within its own category, "Amazon Devices & Accessories".
The Echo Dot did sell best in Amazon's Electronics category, however. Meanwhile, Amazon noted that L.O.L. Dolls sold incredibly well, confirming what we've reported numerous times. However, they weren't the top-toys-category seller. That honor went to Thomas & Friends' Surprise Cargo Pack on Christmas day.
Another notable top-seller includes Michelle Obama's autobiography Becoming, which continues to blaze best-seller trails. Meanwhile, the soundtrack to "A Star Is Born" topped the CDs & Vinyl ranks and Sonya Yoerg's True Places was the top Kindle e-book seller.
The full list can be found below. Happy Boxing Day!
|
Name |
Brand |
Category |
Category Rank |
List Price |
|---|---|---|---|---|
|
Fire TV Stick 4K with all-new Alexa Voice Remote, streaming media player |
Amazon |
Amazon Devices & Accessories |
1 |
$49.99 |
|
Moonlite - Special Edition Disney Gift Pack, Storybook Projector for Smartphones with 5 Story Reels, for Ages 1 and Up |
Moonlite |
Amazon Launchpad |
1 |
$9.99 |
|
GE Refrigerator Water Filter |
GE |
Appliances |
1 |
$48.74 |
|
Minecraft |
Mojang |
Apps & Games |
1 |
$6.99 |
|
Strathmore Series 400 Sketch Pads 9 in. x 12 in. - pad of 100 |
Strathmore |
Arts, Crafts & Sewing |
1 |
$11.27 |
|
Fire Gone 2NBFG2704 White/Red Fire Suppressant Canisters - 16 Ounce, (Pack of 2 Units) |
Fire Gone |
Automotive |
1 |
$9.99 |
|
Pampers Sensitive Water-Based Baby Diaper Wipes, 9 Refill Packs for Dispenser Tub - Hypoallergenic and Unscented - 576 Count |
Pampers |
Baby |
1 |
$14.59 |
|
Aztec Secret - Indian Healing Clay - 1 lb. | Deep Pore Cleansing Facial & Body Mask | The Original 100% Natural Calcium Bentonite Clay – New! Version 2 |
Aztec Secret |
Beauty & Personal Care |
1 |
$10.95 |
|
Becoming |
Crown Publishing Group |
Books |
1 |
$19.50 |
|
Fujifilm Instax Mini Instant Film (3 Twin Packs, 60 Total Pictures) - International Version |
Fuji |
Camera & Photo |
1 |
$41.24 |
|
A Star is Born (Original Motion Picture Soundtrack) |
Interscope |
CDs & Vinyl |
1 |
$13.99 |
|
SanDisk 64GB Ultra microSDXC UHS-I Memory Card with Adapter - 100MB/s, C10, U1, Full HD, A1, Micro SD Card - SDSQUAR-064G-GN6MA |
SanDisk |
Cell Phones & Accessories |
1 |
$11.99 |
|
Wander Agio Women's Fashion Long Shawl Big Grid Winter Warm Lattice Large Scarf |
Wander Agio |
Clothing, Shoes & Jewelry |
1 |
$12.99 |
|
2018-1 Ounce American Silver Eagle .999 Fine Silver Dollar Uncirculated Us Mint |
Collectible Coins |
1 |
$24.39 |
|
|
All-new Echo Dot (3rd Gen) - Smart speaker with Alexa - Charcoal |
Amazon |
Electronics |
1 |
$29.99 |
|
The Golden Girls Shady Pines Inspired Key Tag\"Thank you For Being a Friend\" Teal/White |
Entertainment Collectibles |
1 |
$8.99 |
|
|
Amazon.com eGift Cards |
Amazon |
Gift Cards |
1 |
$50.00 |
|
Nespresso Variety Pack Capsules, 50 Count |
Nestle Nespresso |
Grocery & Gourmet Food |
1 |
$35.00 |
|
To Do List Wake Up Drink Coffee Poop Be Awesome Funny Quote Coffee Mug, Motivational Mug, Fun Mugs, Funny Gift |
Loftipop |
Handmade Products |
1 |
$16.99 |
|
AmazonBasics AA Performance Alkaline Batteries (48 Count) - Packaging May Vary |
AmazonBasics |
Health & Household |
1 |
$13.99 |
|
Instant Pot Duo Mini Multi-Use Programmable Pressure Cooker, Slow Cooker, Rice Cooker, Steamer, Sauté, Yogurt Maker and Warmer |
Instant Pot |
Home & Kitchen |
1 |
$148.49 |
|
HotLife Nail Clipper Set of 5 - Premium Pedicure & Manicure Set, Professional Stainless Steel Nails Kit With luxurious Travel Case |
HotLife |
Industrial & Scientific |
1 |
$8.99 |
|
True Places: A Novel |
Amazon Kindle |
Kindle Store |
1 |
$4.99 |
|
Instant Pot Duo Mini Multi-Use Programmable Pressure Cooker, Slow Cooker, Rice Cooker, Steamer, Sauté, Yogurt Maker and Warmer |
Instant Pot |
Kitchen & Dining |
1 |
$148.49 |
|
National Geographic Kids |
National Geographic Partners LLC |
Magazine Subscriptions |
1 |
$15.00 |
|
Fast & Furious: The Ultimate Ride Collection [Blu-ray] 1-7 |
Universal Studios |
Movies & TV |
1 |
$19.99 |
|
Snark SN5X Clip-On Tuner for Guitar, Bass & Violin (Current Model) |
Snark |
Musical Instruments |
1 |
$8.79 |
|
Sharpie 1949557 Color Burst Permanent Markers, Fine Point, Assorted Colors, 24-Count |
Sharpie |
Office Products |
1 |
$8.59 |
|
Twinkle Star 300 LED Window Curtain String Light Wedding Party Home Garden Bedroom Outdoor Indoor Wall Decorations, Warm White |
Twinkle Star |
Patio, Lawn & Garden |
1 |
$17.99 |
|
AmazonBasics Pet Training and Puppy Pads |
AmazonBasics |
Pet Supplies |
1 |
$15.80 |
|
Angel Soft Toilet Paper, 12 Double Rolls, 12 = 24 Regular Rolls, 264 Sheets per roll - Packaging May Vary |
Angel Soft |
Prime Pantry |
1 |
$5.49 |
|
TurboTax Deluxe + State 2018 Tax Software [PC/Mac Disc] [Amazon Exclusive] |
Intuit, Inc. |
Software |
1 |
|
|
AdMaster Sport Band for Apple Watch 42mm 38mm, Soft Silicone Strap Replacement iWatch Bands for Apple Watch Sport, Series 3, Series 2, Series 1 S/M M/L |
AdMaster |
Sports & Outdoors |
1 |
$20.47 |
|
2018 Donruss Football Factory Sealed 11 Pack Fanatics Exclusive Blaster Box - Football Wax Packs |
Sports Memorabilia |
Sports Collectibles |
1 |
$24.99 |
|
First Alert 1038789 Standard Home Fire Extinguisher, Red |
First Alert |
Tools & Home Improvement |
1 |
$17.59 |
|
Fisher-Price Thomas & Friends MINIS, Surprise Cargo Pack [Amazon Exclusive] |
Thomas & Friends |
Toys & Games |
1 |
$5.99 |
|
$25 PlayStation Store Gift Card [Digital Code] |
Sony Interactive Entertainment |
Video Games |
1 |
$25.00 |
