Black Friday is just hours into the making, but early category ranks are already in from Walmart ($WMT). As expected, deep-discounts prevail, with online shoppers grabbing everything from candy to toys and collectibles.

The list below describes the number-one ranked item per Walmart category sorted by percent discount, where available. Subscribers can see the full list here.

Category

Name

Price

Percent Discount

Category Rank

Food

M&M's, Peanut Milk Chocolate Candy Single Size, 1.74 Ounce

$0.88

98.17%

1.0

Pets

PEDIGREE Complete Nutrition Adult Dry Dog Food Roasted Chicken, Rice & Vegetable Flavor, 50 lb. Bag

$25.83

67.48%

1.0

Auto & Tires

Hyper Tough Jack Stand (Weight capacity: 2 Tons)

$9.97

66.76%

1.0

Beauty

Q Tips Cotton Swabs For Hygiene and Beauty Care Original Made With 100% Cotton for Q-tips 500 count

$3.23

54.38%

1.0

Shop by Brand

Farberware Royalty Stainless Steel Deep Fryer

$13.82

53.92%

1.0

Musical Instruments

Best Choice Products 30in Kids 6-String Electric Guitar Beginner Starter Kit w/ 5W Amplifier, Strap, Case, Strings, Picks - Pink

$69.99

51.39%

1.0

Walmart for Business

EXPO Low Odor Dry Erase Markers, Chisel Tip, Assorted Colors, 4 Pack

$4.46

50.00%

1.0

Industrial & Scientific

Dixie® (2342PATH) 12 oz. Paper Hot Coffee Cup by GP PRO (Georgia-Pacific), Pathways, 500 Count (25 Cups Per Sleeve, 20 Sleeves Per Case)

$82.69

46.81%

1.0

Video Games

Call of Duty: Infinite Warfare, Activision, PlayStation 4, 047875878556

$10.00

44.44%

1.0

Photo Center

High-Quality 4 x 6 Prints

$0.09

40.00%

1.0

Shop by Movie

LEGO® Star Wars™ Rebels AT-DP 570 Piece Kids Building Playset | 75083

$49.98

37.52%

1.0

Patio & Garden

Expert Grill Tabletop Electric Grill

$29.99

37.29%

1.0

Collectibles

Marvel 6\" Legends Series Energized Emissaries: Captain Britain

$12.99

34.63%

1.0

Home Improvement

Ozark Trail 6AA OT-500L Flashlight with Duracell Batteries

$18.34

26.40%

1.0

Home

Snapware® Airtight Tupperware Set 24 pc Pack

$19.09

23.61%

1.0

Electronics

Full Motion TV Wall Mount 10-50\ TVs w/Tilt

$11.50

23.23%

1.0

Premium Beauty

Olaplex Hair Perfector No. 3, 3.3 Oz

$17.99

17.36%

1.0

Toys

Marvel Titan Hero Series, 3-Pack

$21.00

15.90%

1.0

Baby

Graco LiteRider Click Connect Travel System Stroller, with SnugRide Click Connect 22 Infant Car Seat, Priscilla

$129.00

14.00%

1.0

Party & Occasions

Gemmy Airblown Christmas Inflatables 5' Disney Minnie with Candy Cane

$34.82

13.92%

1.0

Movies & TV Shows

Moana (Blu-ray + DVD + Digital HD)

$19.96

13.18%

1.0

Health

Premier Protein Shake, Caramel, 30g Protein, 11 Fl Oz, 4 Ct

$7.47

12.63%

1.0

Shop by TV Show

Star Trek: The Original Series Classic Communicator

$39.99

11.11%

1.0

Seasonal

Crayola Classic Crayons featuring Bluetiful, 24 Count

$1.37

8.67%

1.0

Music

Trolls (Original Motion Picture Soundtrack)

$13.49

4.26%

1.0

Cell Phones

AT&T PREPAID Samsung Galaxy Express 3 8GB Prepaid Smartphone, White

$49.00

1.76%

1.0

Sports & Outdoors

Ozark Trail Oversized Cozy Camp Chair, Blue

$29.99

1.0

Shop by Video Game

Nintendo Mario Bros Micro Deluxe Layer Cake Desert, Ice Mario

$209.99

1.0

Arts Crafts & Sewing

Crayola Beadola Bead Maker

$29.97

1.0

Office Supplies

Norcom 150 Sheets Wide Ruled Filler Paper, 10.5\ x 8\"

$8.30

1.0

Household Essentials

Tide Simply Clean & Fresh Liquid Laundry Detergent, Refreshing Breeze, 89 Loads 138 fl oz

$8.94

1.0

Books

The Avengers Storybook Collection Special Edition

$19.60

1.0

Jewelry

Ozark Trail Promo Watch

$10.00

1.0

Character Shop

Yoshi's Woolly World + Pink Yarn Yoshi Amiibo (Wii U)

$32.84

1.0

Clothing

Big Girls Licensed Sleepwear

$23.13

1.0

The most expensive item to hit #1 today so far is a now-sold-out Nintendo Mario Bros Micro Deluxe Layer Cake Desert playset, which sold for $209.99. The deepest discount went to candy, M&M's, Peanut Milk Chocolate Candy Single Size, 1.74 Ounce which was selling for just 88 cents.

We'll keep our eyes on the sales numbers as they come in throughout Black Friday and Cyber Monday as always.

About the Data: 

Thinknum tracks companies using the information they post online - jobs, social and web traffic, product sales and app ratings - and creates data sets that measure factors like hiring, revenue and foot traffic. Data sets may not be fully comprehensive (they only account for what is available on the web), but they can be used to gauge performance factors like staffing and sales. 

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