Glossier’s fall by the numbers: what went wrong at the beauty brand The brand’s social media followings have been sliding, suggesting it might be tough for the company to recover. Abigail Rubenstein 2.4.22 2:58 PM Markets
How Etsy went from quirky crafts website to glossy e-commerce powerhouse With its Depop acquisition, Etsy looks like it's on track to build an empire in resale and handmade goods. Jael Goldfine 6.18.21 3:38 PM Features
Why you're being followed by a high-end dandruff shampoo — the savvy ways DTC firms market themselves online Targeted advertising is getting tougher for new brands, with Apple recently allowing users to fully block cookies. Christie Smythe 5.4.21 7:56 PM Tech
A brief history of why Martin Shkreli got banned from Twitter The following is an excerpt from SMIRK, a memoir of journalist Christie Smythe's unusual relationship with "Pharma Bro" Martin Shkreli. It should be viewed as opinion. You can read more at www.smirk-book.com. Christie Smythe 11.23.22 12:25 AM Outcasts
How Glossier went from makeup blog to industry-changing DTC superstar The brand sold an aesthetic that reshaped the beauty industry, but has its influence peaked? Jael Goldfine 5.3.21 3:00 PM Features
Crocs shares are surging 16% amid record Q1 sales and sold out Lightning McQueen shoes Pandemic fashion and celebrity and pop-culture collabs were the key factors that led to the foam shoe maker's record Q1 earnings. Ivan De Luce 4.27.21 9:00 PM Markets
Who’s afraid of Peloton? The gym industry shrinks while at-home fitness wins Gyms are failing in the wake of COVID, but the at-home fitness industry led by Peloton is quickly expanding to fill in the gaps. Jael Goldfine 10.9.20 7:15 PM Markets
"Repulsive," "reptilian," "diseased": What John D. Rockefeller had in common with Martin Shkreli The following is an excerpt from SMIRK, a memoir of journalist Christie Smythe's unusual relationship with "Pharma Bro" Martin Shkreli. It should be viewed as opinion. You can read more at www.smirk-book.com. Christie Smythe 11.20.22 5:13 PM Features